Brand Logo Explanation
The VOOPOO logo is the most important visual asset of the brand, embodying the brand philosophy of innovation, premium, freedom and trustworthiness. Proper use of the brand logo helps VOOPOO to establish a consistent and distinct brand identity.
Brand Logo Structure
The VOOPOO logo has been carefully designed with a sense of space and rhythm in font weight, structure, spacing, and the relative size and placement of logo elements, the result of precise drawing and visual correction. The logo should be respected, and its shape, structure and proportion should not be changed. If you need to zoom in or out, please scale it proportionally according to the figure.
In the use of all logos, be sure to use the source files of the logos, and do not create or modify the logos without authorization.
Dissemination Example
When VOOPOO appears in an article/sentence as a brand name, all letters should be capitalized: VOOPOO.
Brand Logo Color
The brand logo is presented in black, white, dark gray and light gray according to the color value. Except for the special printing process, no other colors shall be used. In all cases, it should be ensured that the logo is complete and legible.
Brand Logo Application Specification
Safe Space
In order to ensure that the brand logo VOOPOO can be clearly identified in all applications, and to avoid adverse effects such as blurring of the logo in the application, the scope of safe space around the logo is specially specified. In the safe space, no text, graphics or other elements are allowed.
Principles of Conservation Space
Based on the height of "P" in the sign, the minimum protection space of the sign up, down, left and right are all "P".
Minimum Logo Size
The minimum print size of the brand logo is 3mm in height and the minimum digital size is 24px.
Brand background control
Monochrome Gray Background Control
When the background brightness is less than 50%, please use the dark logo; when the background brightness is greater than or equal to 50%, please use the light logo.
Image Background Control
When monochrome black and anti-white logos are placed on the background of the picture, please ensure that the background picture has clear color contrast and avoid placing the logo on a complex picture background, so as to ensure the legibility of the logo in the background.
Joint Logo Specification
When the VOOPOO brand logo is combined with the cooperative brand logo, no matter whether the cooperative brand logo is a square, a horizontal rectangle, a vertical rectangle, or a wide rectangle, it should be visually maintained at 50% to achieve a visual balance. When VOOPOO is the organizer of related activities such as exhibitions, the VOOPOO brand logo is located on the left side of the cooperative brand logo; when the organizer is a cooperative brand or an industry association, the placement of the VOOPOO brand logo must follow the relevant specifications of the other party or both parties.
Joint Logo Specification - Square
When the cooperative brand logo is square, the height of the VOOPOO logo is X, and the height of the cooperative brand logo is up to 2.5X. The cooperative brand logo and the VOOPOO logo must be separated by a vertical line, the width of the vertical line is 1/30X, and the height should be the same as the highest logo.
Joint Logo Specification - Horizontal Rectangle
When the cooperative brand logo is a horizontal rectangle, the height of the VOOPOO logo is X and the width is Y, then the height of the cooperative brand logo is 2X and the width is 1Y. The cooperative brand logo and the VOOPOO brand logo must be separated by a vertical line, the width of the vertical line should be 1/30X, and the height should be the same as the highest logo.
Joint Logo Specification - Vertical Rectangle
When the cooperative brand logo is a vertical rectangle and the height of the VOOPOO logo is X, the height of the cooperative brand logo is up to 4X, and the width is up to 3X. The cooperative brand logo and the VOOPOO logo must be separated by a vertical line, the width of the vertical line should be 1/30X, and the height should be the same as the highest logo, and the maximum height should not exceed 2.5X.
Joint Logo Specification - Wide Rectangle
When the cooperative brand logo is a wide rectangle, the height of the VOOPOO logo is X and the width is Y, then the height of the cooperative brand logo is 1X and the width is 1.5Y. The cooperative brand logo and the VOOPOO logo must be separated by a vertical line, the width of the vertical line is 1/30X, and the height should be the same as the highest logo.